Off the back of their upcoming album, ‘Conscious’, set for release through Island Records/UMA on Friday June 24th, LA Based, New Zealand duo, Broods, composed of Georgia and brother Caleb Nott will be raising roofs in Australia for an east coast headline tour this July.
Included on the new album will be lead single ‘Free’ which continues to slithers up the Australian Radio Charts and is available to download or stream now. Fans who pre-order from the band’s website will instantly receive the anthemic first single ‘Free’.
Joining Broods will be Vera Blue and Xavier Dunn.
“Free,” the first single from Conscious now boasts of more than two million streams on Spotify since its release two weeks ago and at its first week at Australian radio was the #1 Most Added Song At Radio and is being supported by alternative and CHR formats. After only a week at radio ‘Free’ shot to #11 on the Shazam Chart, it ranked Top 20 on iTunes singles chart and as of now, has reached 315,000 streams in Australia alone and growing. The video for “Free,” which was directed by Jessie Hill (Chris Cornell, Angus & Julia Stone) and has now reached over 300,000 views.
Conscious comes as Broods’ sophomore album, following up their 2014 debut album, Evergreen, which contained the singles “Bridges” and “Mother & Father” and charted # 1 on the New Zealand album chart, #5 on the Australian ARIA Album Chart and climbed to Top 10 of Billboard’s Alternative Albums chart.
Joel Little (Lorde, Sam Smith, Ellie Goulding), who produced Evergreen, serves as Executive Producer on Conscious while additional production is done by Broods, ARPA Award Winning Alex Hope (Troye Sivan) and Captain Cuts. The new album features a duet with Tove Lo and a song the band co-wrote with fellow New Zealander Lorde.
The album title is a summary of Broods’ approach to creating music. Explains Georgia Nott, “We’re very conscious on what we want to achieve with this album. We’re very conscious of what we want to do and what kind of impact we want to make. At the end of the day, it’s important to have a say over every aspect of your art”.
Thrust into the international spotlight when both members were just barely out of school, the experience of playing big stages around the world had greatly impacted their songwriting. “After touring for so long, you start realizing which songs you enjoy playing the most and which songs the audience reacts to the most,” says Caleb Nott. “We know more about what we’re up to and that’s definitely influenced the way that we wrote. This album is a punch in the face compared to the last one. Evergreen was very subtle and airy, Conscious really goes for the throat”.